Your website is an important part of being online. It should be the centre of your online ecosystem, where everything points to it.
Social media is great to make "noise" and get noticed but your website if where people will find out more about you.
You need to have a great website that will work for you. It is an important business asset that needs the respect it deserves. You will want to place content on it to show people that you know what you are talking about and showcase the product and services that you offer.
I don’t use a graphics designer to design a website for you. I have always found it adding on too much time to the project and it is designed on paper and not for the screen. What I mean by this is that it might look good on paper but when it comes to actually implement on a screen, it doesn’t work. There are many things to take into consideration like screen size and responsive design.
Instead, I take the approach of using design elements that are already working in the wild. I ask clients to look at sites that they like, it doesn’t have to be the whole site, only elements of this. I can then take this and incorporate it into your new site. I look at your brand and what you want to achieve with the site to start building out a design for you.
You get access to the site so that you can take a look at it and make any suggestions that you want.
Only once you are totally happy with the site does it go live.
When it comes to your website, most people want to make it look pretty. I take a different approach. Yes, your site does need to look good but you need to make sure that it does achieve your goal.
This is why my approach may be different to what you are used to. I have seen too many people fall down the hole of not getting something that works for them and not only that, they get charged an extortionate amount of money for it.
I work with you to find out exactly what it is you want to achieve with your site. Your website is the “shop window” for your potential clients. You need to make sure that it works for you and not against you.
I have developed many different sites from a personal branded website for a coach to an e-commerce site for a reptile shop.